Every once in a while I’ll get an e-mail from a company pitching their products. I’m rarely enticed enough because as you can probably tell I eat very few packaged goods and try to avoid foods with too many ingredients.
The other day I heard from Raoul at MixMyGranola. It’s a web-based start-up company based out of Florida that does custom granola mixes.
It’s a really fun idea! You basically go to their website and choose one of three granola bases (organic, vanilla or low-fat) and then you can choose amongst 50 or so add-ins. Add-ins include traditional granola fare such as dried fruits, nuts, seeds, and coconut as well as some non-traditional add-ins such as wasabi peas, yogurt pretzels, gummi bears, candy corn and some other interesting things. The granola bases range in price from $3.99 to $4.99 and the add-ins range from $0.49 to $1.99. Many of the ingredients are organic and they are all “all-natural”… not bad! You also get to name your mix.
I didn’t specifically request a certain mix and relied on the MixMyGranola gods to put something together that didn’t involve raisins. When I got home from work the fashionable tube was waiting for me. I love getting mail so having this adorable package waiting for me was definitely a highlight.
I flipped over the vessel and noticed the nutrition facts and saw that my mix contained cranberries, goji berries, almonds and lots of LOVE. I’ve been low on the loving for… about forever so if I’ll get some love out of my granola I’ll take it. Not bad!
After opening the package I noticed a good add-in to granola ratio which was nice.
This product is pretty good stuff! It’s better than your average supermarket granola for sure. It’s not too sweet which I love and doesn’t have any wacky flavours (I hate apple cinnamon granola and things like that). The add-ins were super fresh as well. No rock-hard cranberries or chewy almonds. The customization aspect is what really makes this granola stand apart from others. I make my own granola because I can never find the right combination of ingredients in store-bought granola – this is a good alternative for sure. The one downside about this granola is the lack of clusters. I love large clusters in my granola! Maybe they get lost in shipping or maybe this is cluster-less granola. If the lack of clusters doesn’t phase you then MixMyGranola is definitely worth checking out.
VisitMixMyGranola to place your order!
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Wow. I am always amazed at the variety of business ideas that people come up with. This one really does take the cake for craziness!
I’ve been getting more and more emails like this too—but none offering me anything that looks as cool as this (think cheesy home decor wall decals with psalms on them).
Now if only someone could figure out how to mail order the gorgeous sticky toffee puddings in the post below…
This looks like so much fun, and anything made with love just has to be good
Thanks for sharing with us, I don’t think I would have ever heard of them otherwise.